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NCMA Basic Block and Hardscape Products Sales Course

NCMA Basic Block and Hardscape Products Sales Course
November 1-3, 2017
Aloft Denver Airport Hotel, Aurora, CO

Course Outline

 


Day 1 Wednesday, November 1, 2017          1:00 pm – 5:30 pm

Introduction and Basic Selling
Ed Fioroni, Vice President, CDC Sales, Pavestone Company

 

6:30 pm  Dinner/Networking Event

 

Day 2 Thursday, November 2, 2017         8:30am –5:00pm    

ASTM Standards and Manufacturing Materials as They Relate to Sales
Nicholas Lang, PE, NCMA, Director of Business Development

 

Marketing Concrete Masonry as a System

Nicholas Lang, PE, NCMA, Director of Business Development

Objective: Technical information for selling the attributes of CMU and manufactured stone veneer. Review of the components of the system / terminologyincluding:

 

1) Basic Properties

2) Competitive Advantages

3) Fire Safety

4) Sound Abatement

5) Grouting

6) C/M Assemblies

7) Crack Control

8) Energy

9) Moisture and Mold

10) Basic Structural issues

11) Jobsite challenges

12) Manufactured Stone Veneer Installation
Day 2 (continued)

 

 

 

Marketing Hardscape Products -  Segmental Retaining Walls

Chris Ebbesen -  Account Manager – Anchor Wall Systems

Objective:Technical information for selling the attributes of Segmental Retaining Walls. Review of the components of the system / terminology   Examples: geogrid, connectors, soil, base materials, etc.

 

Marketing Manufactured Stone Veneer

Nicholas Lang, PE, NCMA, Director of Business Development

 

Objective:  Technical information for selling the attributes of manufactured stone veneer.  Includes material requirements, system components, installation checkpoints, and more.

 

NCMA Software Demos

Direct Design Software – design and detail concrete masonry structures
SRWall Software – design segmental retaining walls quickly and efficiently
Structural Masonry Design Software – design a wide variety of masonry elements in minutes

 

 

Day 3 Friday, November 3, 2017  8:30 am-12:00pm

Resource Toolkit – Interactive Session with students using laptop or tablet.
Nicholas Lang, PE, NCMA, Director of Business Development