B2B Exchange

February 21-22, 2020

B2B Exchange offers producers 25-minute prescheduled presentations tailored to YOUR company and YOUR market from innovators in the industry.

  • With one-on-one B2B meetings, there is no better place to have your up–and-coming employees gain valuable knowledge in real time. (We have even made it affordable to bring additional producer company employees.)
  • A setting where you and your people can learn what is currently available to help move your business revenues and earnings forward.
  • NEW…longer transition times between meetings allows for more flexibility with your meetings.


B2B Hosts are the industry suppliers who will be assigned a private room to conduct their meetings.

B2B Producer Attendees will rank the Host companies and receive a list of meeting times.

How It Works


June – July 31

Producers who would like to participate in the full ICON-Xchange experience – B2B Exchange, Innovation Center and NCMA Annual Convention – can save $200 off each of the regular Team Member Registration if registered by July 31.

June – October

Between now and October 1, industry suppliers and producers are invited to participate in the B2B Exchange and register their teams.

October – November

In mid-October, producers and B2B Hosts will receive a list of participants.  Each company must select, in a ranking order, those Hosts or Producers that they would like to meet during the two-day event.


By December 16, after compiling all the meeting requests, NCMA will send each B2B Host and Producer Team Leader a schedule of specific meeting times.

B2B Exchange participation is complimentary with your NCMA Annual Convention or ICPI Annual Meeting registration. (Except for Producer B2B ONLY registration.)

B2B Hosts

B2B Hosts will have the opportunity to participate in the B2B Exchange at the following levels:

All B2B Hosts must complete a contract to reserve their B2B space by October 1, 2019. Contact Denise Sheehan for contract information.

B2B Exchange Producer Attendees

Producers can bring a team to the B2B Exchange, which gives employees the opportunity to meet with industry suppliers. Learn about new products and technologies, solve problems and build relationships.

The cost to participate in the B2B as a Producer attendee is $425 per registered team member until July 31, 2019.  This is a $200 savings off the regular member registration fee. It includes participating in the B2B meetings, the exclusive B2B receptions, all social networking events, committee meetings, the ICON-Xchange Innovation Center and the NCMA Annual Convention. This cost is an excellent value – how much it would cost to travel to 25 meetings? (multiple airfares, hotels rooms, car rentals, meals, etc.)

NEW! Want to bring your producer team just to the B2B Meetings?  Bring them for $199 per registered team member to ONLY attend the B2B Exchange.  One member of the team must be registered for a full team registration.

NEW! Never participated in B2B Exchange before? Producer companies can take advantage of this special offer: $275 per participant, which will include the NCMA Annual Convention registration.

Registration fees:

  • Now – July 31: $425  B2B Advance Producer Discounted Registration
  • August 1 – January 20, 2020: $525  Early Bird Registration
  • January 21 –  February 20: $625  Regular Registration
  • On-site Registration: $725  Registration at Event

Register Today

Registration for the B2B Exchange is now closed, but we hope you will join us for the NCMA Annual Convention.

Register Today